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Global Influencer Campaign Unveils Sri Lanka’s Sustainable Niche Tourism Gems

In an exciting collaboration, the Indo Pacific Opportunity Project (IPOP), with the generous support of the United States Agency for International Development (USAID), is set to launch the much-anticipated Global Influencer Program. Spearheaded by Steller USA, this groundbreaking initiative is poised to introduce the world to the hidden treasures of Sri Lanka’s niche tourism offerings.

The official kickoff event for this innovative campaign is scheduled for the 25th of September 2023, and it will take place at the elegant Cinnamon Grand Colombo. The event promises to be a grand affair, featuring a presentation by Vazul Szakacs, the Partnerships Director at Steller. During this presentation, Szakacs will have the honor of introducing the talented Content Creators who will play a pivotal role in bringing Sri Lanka’s unique tourism experiences to a global audience.

This initiative assembles a diverse and passionate group of storytellers and content creators hailing from various corners of the globe. Over the course of 10 captivating days, these influencers will embark on an enchanting journey across Sri Lanka, where they will uncover the nation’s breathtaking landscapes and explore one-of-a-kind experiences. Through their lenses, they will not only capture the essence of Sri Lanka’s niche tourism but also foster authentic engagement that transcends borders.

As the world eagerly awaits this immersive exploration of sustainable niche tourism in Sri Lanka, the Global Influencer Program promises to shine a spotlight on the country’s unparalleled beauty and cultural richness, while emphasizing the importance of responsible and sustainable travel in today’s global landscape. Stay tuned for a visual journey like no other, as Sri Lanka opens its doors to the world through the eyes of these talented influencers.

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